Paige M. McAtee resume

Experience

SEO Analyst Feb. 2019 — Present

CNN, New York, NY

• Provide regular competitor analysis and audience growth takeaways.

• Lead evergreen strategy for wellness, travel, culture, and enterprise teams.

• Educate editorial on SEO best practices and industry changes.

• Perform SEO health checks and flag technical issues.

• Assist with domain migrations, and perform site quality assurance (QA).

• Give real-time SEO guidance for breaking news.

• Pitch search opportunities to editorial teams.

Aggregation, Curation, Engagement Writer March 2015 — Feb. 2019

Patch, Long Island, NY

• Report on all forms of news for the Long Island region.

• Monitor UGC, social media engagement and analytics.

• Assist the national breaking news desk on weekends and holidays.

• Take on duties of regional manager when he is away.

Skills

• Analytics tools: Adobe Analytics, Google Search Console, Google Analytics, Domo, Chartbeat

• Marketing tools: SemRush, DragonMetrics, SimilarWeb, NewsDashboard

• Additional programs: Tableau, Dataminr, Crowdtangle

Education

• Bachelor of Arts — Rider University

• GPA: 3.55

• Major: Journalism

• Minor: Multimedia and Web Design

• Activities: Division I Cross Country and Track & Field

Volunteer work

• Ocean Hill Cats: I have fostered nine cats from 2021—Present